Readerboard marketing & how to make your cash register ring!

Readerboards have been around for a long time. They’re simple to use and very inexpensive. But more importantly, they are an extremely powerful marketing tool. Your readerboard can outsell radio, newspapers, television and conventional outdoor advertising combined! Your readerboard can outsell radio, newspapers, television and conventional outdoor advertising Combined! It’s true. With 87% of your store’s sales coming from within a five...

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Introducing the new NRS website!

National Readerboard Supply is excited to announce the release of our new and improved website. We have worked long and hard to improve both the look and functionality of the site. New and updated product information has been added and we've streamlined both the ordering and checkout processes. Helpful, “How-To” videos demonstrate how to select, install, and maintain a variety of readerboard...

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How to Not Break your Readerboard (Hint: It's cheap insurance)

Suction Cups!!! Trust Me… Worn out suction cups are the #1 cause of broken letters, poles, tracking and even your sign face itself. Your Readerboard is one of the most powerful marketing tools your business has and keeping it in good working condition is very important. Not just for its appearance but for your business’ curb appeal and your store’s sales. Keep...

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Make Your Life Easier… and spell it correctly

Word Panels are a concept that makes changing your message super easy, extremely fast and hey, it’s always spelled correctly. What are Word Panels, you ask? Word Panels are complete words, phrases or specials created on single panels. Single panels install much faster than individual letters, give you the ability to promote more than one message on your readerboard successfully, and (here...

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How to Install Word Panels on Your Marquee Sign

Tired of misspelled messages? Using Word Panels eliminates spelling errors and allows you to fit longer messages on one line of your reader board sign. You can customize the width, colors and font options for your message to best suit your business. You can even add images to your word panel. Below is a short video that shows you how fast and...

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BE BIG & BE BOLD…GRAB YA’ SOME ATTENTION!

Span Over Price Points are BIG, BOLD and GRAB ATTENTION! When you’ve got the best price in town, SAY SO AND SAY IT LOUD! Lets face it folks, you have competition! Set your message apart from the crowd by using our Giant Span Over panels to get noticed! They make your message clear, distinct and noticeable. Got the Best Price In Town?...

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6 Ways to drive business using your Marquee Sign

Readerboards, also known as Marquees, have been around since the 1920’s and have been a very successful tool for communicating whatever it is you are offering to the public. Whether it features the name of the show playing, talks to the community, offers a special price on a product, informs the public you are taking applications, or introduces your New Featured Product,...

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Something is wrong!!!!!

If it takes more than 15 minutes to change your message, something is wrong. Changing your Reader Board message is simple, easy and shouldn’t take more than 15 minutes. If it does, something is wrong! There are really only four things that will slow down changing your sign. Bad suction cup, broken and damaged letters, poor letter storage, broken and damaged sign...

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Keep Em’ Looking

How would you like the people in your town to help you advertise your business? Sure you would!!! We all know that word of mouth advertising is the best advertising there is. Your readerboard can literally do this for you. I’m serious!  Imagine people all over town, at work, and in the stores, talking about you, even calling each other on the...

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The Avoidable Workman’s Comp Claim

Almost every day I see someone changing their readerboard message using a ladder. I always think to myself, “Seriously? Who is the manager making the conscious decision of allowing the use of a ladder? I wonder if they realize that they are jeopardizing the entire business by allowing an employee to risk their safety and well-being simply because they were too cheap...

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